Welcome to the September 2011 newsletter from My Favourite Holiday Cottages
It’s been a very busy time at the My Favourite offices over the last month so to keep you up to date with all the exciting developments happening here please read on to find out how we’re improving our website so you can make your listing even more effective.
UK Map Search
Using some technical wizardry we’ve used your cottages postcode to pin it to a map of the UK. Bookers can now see the exact location of your property making it even easier for them to work out how close your property is to the beach, countryside or the nearest town. We’ve also colour coded the ‘pins’ so you can immediately see the size of each cottage making it quicker and easier for relevant people to arrive at your website.
Quick Tip: If your postcode is showing your property in the wrong location, just log in and you can change it by using the Map Icon under ‘Your Properties.’
Need to gain those extra bookings for a particular month? With Featured Favourites you can now pay to have your cottage displayed on our front page. Adding your cottage only costs £10 per month and if you want to pay for 5 months we’ll give you an extra month for free - it’s a fantastic way to boost traffic to your website. The number of cottages featured is strictly limited to 10 each month, so make sure to sign up soon!
My Favourite Holiday Cottages outperforming Owners Direct.
Over the previous months we’ve continued to see great improvements in the amount of traffic to My Favourites. In many instances our website is even outperforming Owners Direct; just see the statistics below for Devon Beach Court in Woolacombe. With over 2,920 visits to www.woolacombebeachapartment.co.uk since January 2011 My Favourites has delivered over three times the amount of traffic to Devon Beach Court than Owners Direct and this in not the only example we’ve seen.
Over the last year, My Favourite Holiday Cottages has continued to see incredible growth (1,700% in the past 12 months). Traffic and enquiries to our owners are increasing daily and our goal is to get as many potential renters to see and book your holiday property, hence our constant improvement of the site, its optimisation and its promotion.
Holiday Cottage of the Month!
Launched last month, we are now running a monthly competition to find our favourite holiday cottages. The winner for September was Bodlondeb Holiday Cottage in Conwy, a stunning period property which wowed us with its high quality website and its effective use of Twitter.
October’s competition is now open and we’re looking ahead to Halloween! We want to know how you’re planning on preparing your cottage and its guests for the 31st October. Will it be free pumpkins for them to carve? Or does your cottage have a haunted past that you can tell them about? Anything and everything you’re doing to make their stay extra spooky is welcome. Send your suggestions into email@example.com and the owner with the best suggestion will win one of their cottages a 2 month featured favourites listing worth £20.
In other news…
- We’re adding some new rules to our Late Availability section. You will now only be allowed to make 2 late availability listings per property and these must be within 6 weeks of the start date of the offer.
- We’re in Take a Break magazine. In conjuction with us Sherrill Farm Holiday Cottages is offering a 7 night holiday to anyone who enters their competition. With a circulation of over 3.3million it's sure to boost traffic to My Favourites and onto your listings.
If you haven’t seen it already have a look at our blog were we have details on:
-Is buying a BBQ for next summer really worth it?
-How you can claim for free solar panels
-Our write up on Bodlondeb Holiday Cottage for what makes it such a good property
-Twitter for holiday cottage owners
As always if you have any comments or recommendations for how we can make My Favourite Holiday Cottages even better then send your thoughts to firstname.lastname@example.org