September 2011 Newsletter
UK Map Search
Using some technical wizardry, we’ve used your cottage’s postcode to pin it to a map of the UK. Bookers can now see your property’s exact location, making it even easier for them to work out how close your property is to the beach, countryside or the nearest town. We’ve also colour-coded the ‘pins’ so you can immediately see the size of each cottage, making it quicker and easier for relevant people to arrive at your website.
Quick Tip: If your postcode shows your property in the wrong location, log in, and you can change it by using the Map Icon under ‘Your Properties.’
Featured Favourites
Need to gain those extra bookings for a particular month? With Featured Favourites, you can now pay to have your cottage displayed on our front page. Adding your cottage only costs £10 per month, and if you want to pay for five months, we’ll give you an extra month for free - it’s a fantastic way to boost traffic to your website. The number of featured cottages is limited to 10 each month, so sign up soon!
My Favourite Holiday Cottages outperform Owners Direct.
Over the previous months, we’ve continued to see significant improvements in the amount of traffic to My Favourites. With over 2,920 visits to www.woolacombebeachapartment.co.uk since January 2011, My Favourites has delivered over three times more traffic to Devon Beach Court than Owners Direct, which is not the only example we’ve seen. In many instances, our website is even outperforming Owners Direct; see the statistics below for Devon Beach Court in Woolacombe.
Over the last year, My Favourite Holiday Cottages has shown incredible growth (1,700% in the past 12 months). Traffic and enquiries to our owners are increasing daily. We aim to get as many potential renters to see and book your holiday property as possible, hence our constant site improvement, optimisation, and promotion.
Holiday Cottage of the Month!
Launched last month, we are running a monthly competition to find our favourite holiday cottages. The winner for September was Bodlondeb Holiday Cottage in Conwy, a stunning period property which wowed us with its high-quality website and its effective use of Twitter. October’s competition is now open, and we’re looking ahead to Halloween! We want to know how you plan to prepare your cottage and its guests for the 31st of October. Will it be free pumpkins for them to carve? Or does your cottage have a haunted past you can tell them about? Anything and everything you do to make their stay extra spooky is welcome. Please send your suggestions to info@mfhc.co.uk, and the owner with the best suggestion will win one of their cottages a 2-month Featured Favourites listing worth £20.
In other news…
- We’re adding some new rules to our Late Availability section. You will now only be allowed to make two late availability listings per property, and these must be within six weeks of the offer’s start date.
- We’re in Take a Break magazine. In conjunction with us, Sherrill Farm Holiday Cottages offers a 7-night holiday to anyone who enters their competition. With a circulation of over 3.3 million, it’s sure to boost traffic to My Favourites and onto your listings.
Finally...
If you have any comments or recommendations for how we can improve My Favourite Holiday Cottages, please send them to info@mfhc.co.uk.