Here is an effective way to use your holiday cottage guest reviews to improve your website rankings.
1: Register your holiday cottage’s location with Google My Business so that it appears on Google maps. I’m guessing that most of you have already done that.
2: Add images and descriptions to your listing. Some of you have probably done that too!
3: Invite guests to submit reviews to your Google listing. Just send them the link to your review upload page. That’s the clincher and Google will reward you. If you want to know where to find your review address to pass onto guests, email: Rick at My Favourite Holiday Cottages for details.
As with just about everything good that happens on Google, the result won't be instant, but it will be worth the wait as Google increases its trust in your site through finding an increasing number of independent reviews for it. By the way - don't try uploading reviews from your own website - Google will spot the fact that your review was sent from the same IP address as your website's and will assume you are cheating. The consequences will not be good!
Links to More Good stuff from the Holiday Homefront - June 2018