Swaffham is a charming market town in Norfolk. It lies at the northern edge of the Brecks, an area of great beauty and tranquillity which stretches for 393 square miles across Norfolk and Suffolk. One of the driest areas in the country, it is home to ancient woods and heaths, crisscrossed by many scenic trails. Swaffham has a wealth of fine Georgian architecture, and is said to have been among Lord Nelson’s favourite places. It is also the birthplace of Howard Carter, the celebrated Egyptologist who discovered Tutankhamun, and whose career is documented at the town’s excellent museum. On the doorstep of Swaffham holiday cottages, the town’s busy farmers’ market is packed with stalls selling the finest fresh produce from the Norfolk countryside.


The Hayloft is a charming romantic cottage for two surrounded by cute gardens and quaint villages in North Norfolk. The cosy, pet-friendly conversion retains traditional features such as an open fire, and its elevated position affords its views of the surrounding region, Ideal for a romantic escape.

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Take a wander from your Swaffham holiday cottage and you will discover a traditional Norfolk community. In and around Norwich Road, Lynn Street and Market Place, there are a variety of family-run businesses. There are also several cosy pubs where good food and ales can be enjoyed, including The Red Lion and the Greyhound, which appeared in the TV series Kingdom as the Startled Duck. As you explore the historic town centre, you will notice striking landmarks such as the medieval Church of St Peter and St Paul, featuring a stunning double hammer-beam angel roof, and intricate carvings of John Chapman, who was the Pedlar of Swaffham. The town’s EcoTech Centre is not to be missed on self-catering holidays in Swaffham, where you can climb a spectacular staircase to the top of a wind turbine for incredible views which reach as far as Ely Cathedral.

There are many historic attractions to visit near Swaffham, including National Trust-managed Oxburgh Hall, and Castle Acre, widely regarded as one of England’s best-preserved Cluniac monastic sites. A scenic drive northward from the town, The Wash is an enchanting nature reserve, famous for its rare birds. Follow the A47 east from Swaffham and you will soon reach the city of Norwich, home to fine medieval architecture and many of Norfolk’s best eateries.